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References

  • The Simple Facebook Posting Strategy That Helped us 3x Our Reach and Engagement
  • Harvard BR, Inside Twitter’s Response to the Covid-19 Crisis
  • Facebook for Business
  • Harvard Business Review, Social Media Is Too Important to Be Left to the Marketing Department
  • Is Social Media Marketing at a Saturation Point?
  • Facebook is the top social media marketing site, followed distantly by Twitter
  • HBR, Why Your Customer Loyalty Program Isn’t Working
  • The New Facebook Algorithm
  • Simpler social media tools for authentic engagement
  • TWG, The Next Web Generation
  • The best way to gather requirements for your next digital project
  • How 3 brands pivoted to meet changing consumer demand and grow online sales